The iPhone 12 Mini Is Not Selling Very Well

The iPhone 12 Mini Is Not Selling Very Well

The iPhone 12 Mini Is Not Selling Very Well

The iPhone 12 Mini Is Not Selling Very Well

The Main Point

The iPhone 12 Mini is not selling very well, and that surprises me. Apple thought that the iPhone 12 Mini would sell better than it is, and so did I. Due to the fact that this thing is $100 cheaper than the iPhone 12, and it is smaller, I would think it would sell well. But, Apple is actually going to be slowing down production of the iPhone 12 Mini due to low sales.

Everyone knows that Apple’s new iPhone 12 lineup has been selling very well. It led them to set record sales for a single quarter in the final quarter of last year. But, that doesn’t mean that every model of the iPhone 12 is selling well. Since that final quarter, iPhone sales have decreased a lot, and most of that is the iPhone 12 Mini. It turns out that the iPhone 12 Mini is selling much less than Apple expected.

The iPhone 12 Mini Is Not Selling Very Well

Why is it not selling well?

Why is the iPhone 12 Mini selling worse than was expected? Well, nobody really knows. The iPhone 12 Mini seems like a phone that would sell very well. It is $100 cheaper than the standard iPhone 12, and it is also smaller. Some people prefer to have a smaller phone, because not everyone has huge hands. These reasons lead you to believe that this  phone would sell well. But, it apparently hasn’t. I have some theories on why this is happening, but I don’t know for sure. First of all, Apple had already released a new small phone this year. That is the iPhone SE refresh, which is a very good deal. Maybe most people that like small phones prefer cheaper phones as well. Second, it is only a hundred dollar difference between the iPhone 12 Mini and the iPhone 12. It is also possible that most people are willing to spend $100 more to get a larger screen. I can’t be sure why the iPhone 12 Mini isn’t selling too well, but those are my best guesses.

The iPhone 12 Mini Is Not Selling Very Well

What has this caused?

Low demand for the iPhone 12 Mini has caused a lot of things. First of all, Apple is now planning to make less phones this year than they were expecting. Apple was planning on making 96 million iPhones of all models for the first half of this year, but they are now going to make only 75 million iPhones. This is not entirely because of iPhone 12 Mini, but that is the model that they are cutting back on the most. Second, Apple has told some of their suppliers to stop making parts specifically for the iPhone 12 Mini. This is only temporary, but that must mean that they have more iPhone 12 Mini’s made than they need. For people who enjoy the iPhone 12 Mini, there is also some good news. Apple is still planning on making a iPhone 13 Mini, if that is what the next lineup is called. It may not be their best selling model, but there is still a market for small phones.

The Main Point

The iPhone 12 Mini is not selling very well, and that surprises me. Apple thought that the iPhone 12 Mini would sell better than it is, and so did I. Due to the fact that this thing is $100 cheaper than the iPhone 12, and it is smaller, I would think it would sell well. But, Apple is actually going to be slowing down production of the iPhone 12 Mini due to low sales.